This is the "Industry Information" page of the "Entrepreneurship Research Guide" guide.
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Last Updated: Sep 22, 2015 URL: Print Guide RSS UpdatesEmail Alerts

Industry Information Print Page

  Industry Codes

What are Industry Classification Codes?

Industry Classification codes enable researchers to identify and find comparable statistics for all companies engaged in the same principal activity by assigning them the same industry code.

How do I look up NAICS and SIC codes for an industry?

There are many ways to consult the SIC and NAICS codes. Here are some options:

Free Websites:

You can search by keywords and look up the corresponding SIC and NAICS codes.

You can browse the codes by using a drill down menu or search by keywords, NAICS, and SIC Code. It also allows you to convert SIC to NAICS codes and vice versa.


      Finding Industry Profile

    A good way to learn about an industry is to consult an industry report. A typical industry report provides information on how an industry operates including current market forces, challenges, barriers to entry, trends and opportunities, aggregate financial data, list of leading companies, and forecasts. Below are some resources for locating industry reports:

    In-depth market research reports in the following categories: advanced materials, advanced transportation technologies, biotechnology, chemicals, energy, environment, engineering, food & beverages, fuel cells and battery technologies, healthcare, information technology (IT), instrumentation and sensors, manufacturing, membrane & separation technology, pharmaceuticals, plastics, safety & security, and semiconductors.

    Enter your industry keywords such as automobile industry and united states to find an industry profile.

    Provides access to industry, company, and economic reports. To find industry reports, click on Industry Market Research button on top. Search by keywords such as toys, golf course etc. Updated regularly, these reports include key statistics, market characteristics, segmentation, industry conditions, key success factors, key competitors and outlook

    Standard & Poor’s NetAdvantage provides in-depth analysis on 52 large industries. Each industry survey includes sections on current environment, trends, how the industry operates, key ratios and statistics. To locate an indsutry survey, click on industries tab on top of the screen.


      Get Data About Your Industry

      Industry Search

      Use the Industry Search to find all census and current data about your industry


      Benchmark Your Performance Using Industry Snapshots

       A graphical tool to illustrate data and indsutry averages


      Use "Compare Your Business" to benchmark your own data against Industry Metrics

          Trade Associations

      Trade associatons represent the common interests of individuals and companies in a specific line of business or industry. These associations can offer a wealth of information as they monitor industry trends and collect relevant data such as market statistics, lists of members, and customers' buying patterns. Listed below are sources for identifying trade associations:

      Click on the Industries tab and then click on Industry Surveys (on left side of the screen). Select the relevant indusry report from the alphabetical list and click on Industry References. Provides the mailing and web address for all relevant associations. 

      Most associations have a web site and can be located using a search engine such as Google.


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